Blockbuster Central: Not So Far, Far Away: The Cultural Ubiquity of Star Wars

It is one of Hollywood's most lucrative juggernauts, but the Star Wars universe extends well beyond the seven feature films at its centre. A closer look at the vast network of official texts and fan-generated content reveals much about authorship, marketing and the power of nostalgia, writes Peter Gutiérrez.

Additional keywords: Middle years, senior secondary, George Lucas, fandom, Star Trek, Steven Spielberg, 1980s cinema, Indiana Jones, 1970s cinema, Hollywood, cross-generational, film franchises, The Force Awakens.